Design 1: Business Flyer

The business flyer I created is designed to promote a "blowout" sale for an imaginary car dealership: Mize BMW. The most important elements of the flyer, the business name and the sale advertisement, simply displayed as "blowout sale" are the largest on the page. Both elements are uppercase and bolded, in a font that is practically created for making a big statement. The business name and sale plug were also manipulated in the character palette to be spaced closer together between letters.

The word "clearance" is bolded and red, and the "0's" in the sentence, "2009 BMWs 0 cash down, 0% APR," are also bolded, emphasizing what the dealership thinks will draw customers in. The flyer is set up as centered throughout, promoting organization and making it easy for a potential buyer to read quickly and retain the information, there displayed. The image of the car used was originally part of another image, and required cropping and feathering to blend into its new place of my flyer. The overall design is clean-cut and sharp, with no unnecessary information to distract the reader from the important elements displayed on the flyer.